Ads that
actually sell.
Ads that
actually
We're a specialist team that plans, produces and runs paid media across TikTok Shop, TikTok Ads, Amazon PPC and creator programs — for ecommerce brands and local businesses ready to scale.
TikTok Shop & Amazon FBA. End-to-end.
We specialise in the two fastest-growing ecommerce channels of 2026. No paid search generalists, no social media managers — just deep platform expertise where it counts.
T
TikTok Shop
ADS · AFFILIATES · CREATIVE · LISTINGS
TikTok Shop Ads Management
Video Shopping Ads (VSAs), Product Showcase Ads, LIVE Shopping Ads and TopView — full-funnel TikTok ad management built for blended ROAS, not just last-click.
TikTok Shop Listing Optimisation
Product titles, attributes, short descriptions and hero creative — optimised for TikTok's product search algorithm so your listings rank and convert.
TikTok Affiliate Program Management
We recruit, brief and manage 100+ TikTok Shop creators per month — commission modelling, open plan strategy, targeted outreach and weekly performance reporting.
UGC & TikTok Creative Production
Native-first hooks, weekly content testing calendars and a managed creator roster. Every video is built to stop the scroll and drive to cart — not just views.
A
Amazon FBA
PPC · LISTINGS · A+ · GRAPHICS
Amazon PPC Management
Sponsored Products, Sponsored Brands, Sponsored Display and Amazon DSP — restructured by purchase intent. We rebuild bloated accounts and average a 41% ACOS reduction.
Amazon Listing Optimisation & A+ Content
Keyword-led titles, bullets, backend search terms, Premium A+ Content and Brand Store design — built to rank for high-intent Amazon search queries and convert.
Amazon Product Photography & Graphics
Main images, infographic panels, lifestyle photography and Amazon video — each asset tested against top category competitors before going live.
Amazon FBA Launch & Scale
From zero-review product launches to scaling £100k+/mo FBA brands — inventory planning, launch PPC strategy and rank velocity built into every plan.
Performance you can audit
Every client gets a shared live dashboard from day one. No month-end polished decks — just real data from your TikTok Shop and Amazon ad accounts, updated daily.
Weekly testing. Compounding results.
TikTok Shop's algorithm rewards frequency. Amazon rewards relevance. Our weekly cadence is built around both — so momentum builds every week, not every quarter.
Audit & Strategy
- Account & competitor audit
- Keyword research
- Listing gap analysis
- Channel strategy doc
Build & Create
- Campaign rebuild
- Creative brief & production
- Listing rewrites
- Creator outreach begins
Launch & Track
- Campaigns go live
- First content published
- Daily bid management
- Real-time reporting
Optimise & Scale
- Weekly creative testing
- ACOS/ROAS optimisation
- Creator roster grows
- Scale winning angles
01
STEP
Audit & diagnose
Full teardown of your accounts, listings and creative. We benchmark against the top 5 winners in your category and agree on what "good" looks like in week one.
DELIVERABLE
LOOM WALKTHROUGH + 90-DAY ROADMAP
02
STEP
Build the engine
Rebuild campaign structure, rewrite listings, plan a 4-week creative calendar and onboard a creator shortlist. No ad account left with legacy junk.
DELIVERABLE
NEW AD STRUCTURE + CREATIVE PLAN
03
STEP
Test weekly
Every Monday: 3–6 new creative concepts, hypotheses tagged. Every Friday: a written readout. Wins get scaled, losers get archived.
DELIVERABLE
WEEKLY LOOM + SHARED TRACKER
04
STEP
Scale & retain
Once CAC is predictable, we move spend up while layering email, SMS and affiliate coverage — and hand your team a brand asset library they own.
DELIVERABLE
SCALE LADDER + RETENTION FLOWS
A small portfolio. Loud results.
We cap at 14 active clients. Every case below is backed by a live reporting dashboard we can screen-share on the first call.
TIKTOK SHOP
Nova Skin
BEAUTY · D2C
From £0 → £480k/mo on TikTok Shop in 6 months.
- Result
5.2× ROAS blended across Ads + Affiliates
- Result
340 creators recruited in 90 days
- Result
Launch creative hit 3.1M views week one
AMAZON FBA
HomeBloom Co.
HOME · FBA
Cut ACOS from 62% → 18% while tripling orders.
- Result
Rebuilt 42 campaigns into 9 intent clusters
- Result
Relaunched 12 listings with keyword-led A+
- Result
Tripled conversions on the hero SKU
LOCAL · MULTI-LOCATION
Loopline Studios
FITNESS · 9 SITES
1,200 trials booked/mo from Meta + TikTok combined.
- Result
Local-first ad account restructure
- Result
In-studio UGC pipeline with members
- Result
Cost per trial down 58% vs. agency #2
Built by
brand operators.
Growllo was founded in 2022 by two operators who had each scaled D2C brands past £10M using TikTok Shop and Amazon, and who couldn’t find an agency that understood both channels at the depth they needed—so they built one. Today, it’s a 12-person specialist team serving ecommerce brands across the UK, US, and Middle East, running TikTok Shop ads, affiliate programmes, Amazon PPC, and listing optimisation as a unified performance practice.
We only work on two platforms.
TikTok Shop and Amazon FBA. Not Google, not Meta, not LinkedIn. That focus means every person on your account has run these specific platforms in-house at scaling brands — not just managed them from an agency dashboard.
We cap at 14 active clients.
One specialist team per client. When we’re full, we’re full. We’d rather have a waiting list than spread our TikTok Shop and Amazon expertise across 60 accounts no one really owns.
Everything we build is yours.
Ad account structures, TikTok Shop creator rosters, Amazon listing copy, campaign SOPs, weekly reporting dashboards — all in your workspace. If we ever stop working together, you keep the engine running.
"We built the TikTok Shop and Amazon agency we wished existed when we were running brands in-house — fast, honest, and actually good at the creative."
G
Growllo founders · Ayesha & Usman · London, UK
What brands say after scaling.
Pulled verbatim from founder Slack messages, QBR notes and a couple of very satisfying 2am WhatsApps.
Transparent pricing. No lock-in.
Quarterly commits, month-to-month after that. If the weekly cadence doesn't deliver measurable movement in the first 30 days, we refund the onboarding fee.
Launch
£3,500
/mo
For brands entering TikTok Shop or Amazon FBA and needing a specialist team to build the right foundation.
- 1 platform — TikTok Shop OR Amazon FBA
- Full account audit + rebuild in month 1
- Weekly creative test batch (3 concepts)
- Listing / ad structure optimisation
- Shared live reporting dashboard
- Dedicated Slack channel + weekly loom
Start a trial quarter
Scale
£6,900
/mo
For brands ready to run TikTok Shop and Amazon FBA as unified growth channels — with full creative, affiliate and ad management.
- TikTok Shop + Amazon FBA (both platforms)
- 6+ TikTok creative concepts / week
- TikTok affiliate programme — full management
- Amazon A+ Content + listing optimisation
- Weekly strategy call + Friday loom readout
- 48h priority creative turnaround
- Most Popular
Book scale plan
Enterprise
Custom
For high-volume brands needing a dedicated pod with bespoke SLAs, Amazon DSP access and on-site production support.
- Dedicated pod: strategist + editor + media buyer
- Amazon DSP, Brand+ and TikTok TopView
- Creator contracts + exclusivity management
- Bespoke data pipeline integration
- Quarterly on-site workshop
- SLA-backed response times + named contacts
Talk to founders
Common questions. Straight answers.
Covering TikTok Shop ads, Amazon PPC, affiliate management, creative production and how we actually work. Still have one? The fastest answer is a 20-minute call with a founder.
Book a free strategy call
How is Growllo different from a generalist digital marketing agency?
What does TikTok Shop affiliate program management actually involve?
Do you manage Amazon PPC for both UK and US marketplaces?
How long before TikTok Shop ads start driving consistent sales?
What size brands do you work with?
Do you produce UGC video content and TikTok creatives in-house?
Who owns the assets, ad accounts and data Growllo builds?
Is there a contract or minimum commitment?
Ready to scale your brand?
Book a free 30-minute strategy call. We'll audit your TikTok Shop or Amazon account live and show you exactly where you're leaving revenue on the table. No pitch deck. No sales rep. A founder on the line.
Book a free strategy call
What happens on the call
01
Live audit of your TikTok Shop or Amazon account
02
Top 3 revenue opportunities identified on the call
03
Competitor benchmark for your exact category
04
90-day growth plan — yours to keep regardless
- 3 spots open · Q3 2026